Giesbrecht & Associates Receives 2026 Consumer Choice Award for Client-First Financial Planning

RED DEER, ALBERTA, CANADA, September 8, 2026 /EINPresswire.com/ -- Consumer Choice Award is proud to announce that Giesbrecht & Associates has been named the 2026 Consumer Choice Award winner in the Financial Planning category for Central Alberta. This recognition celebrates a firm built on a simple philosophy: every financial plan should begin with understanding the person, not the portfolio.

While many financial conversations start with investments, Giesbrecht & Associates starts somewhere different. It starts with a conversation. Based in Red Deer, the private wealth management team serves individuals, families, professionals, and business owners across Alberta and British Columbia, taking the time to understand each client's goals, values, and vision for the future before developing a strategy. By focusing on the whole financial picture rather than isolated products, the firm helps clients navigate life's biggest financial decisions with greater clarity and confidence.

"Receiving the Consumer Choice Award is an honour because it reflects the confidence our clients place in us every day," said the Giesbrecht & Associates team. "We believe the best financial advice starts by listening. Every family, every business, and every goal is different, and our role is to build strategies that evolve alongside the people we serve."

That philosophy extends beyond traditional financial planning. Giesbrecht & Associates brings together investment planning, retirement, tax, estate, insurance, and business succession planning through a coordinated approach that includes working directly with clients' accountants and lawyers. Rather than treating financial decisions independently, the team ensures every piece of a client's financial life works together toward the same long-term objectives.

Business owners and incorporated professionals make up a significant part of the firm's practice. Whether preparing a company for sale, planning for retirement, creating a tax-efficient wealth transfer strategy, or protecting a family legacy, clients benefit from advanced financial modelling, specialized planning support, and access to a national network of tax, estate, pension, and investment specialists through IG Private Wealth Management. Executive Financial Consultant Nathan Giesbrecht also shares his expertise beyond the office as a regular financial commentator on CTV Morning News and Alberta PrimeTime, helping Canadians better understand the financial decisions that shape their futures.

Financial planning is built on trust. That trust is earned through listening, thoughtful advice, and relationships that grow over time. Being recognized by Consumer Choice Award reflects the confidence clients have placed in Giesbrecht & Associates to help guide their financial journey through every stage of life.

For more information, visit www.nathangiesbrechtpwm.ca or CLICK HERE.

About Giesbrecht & Associates
Giesbrecht & Associates is a Red Deer-based private wealth and financial planning team serving individuals, families, professionals, and business owners throughout Alberta and British Columbia. The firm provides comprehensive wealth management, retirement, tax, estate, insurance, and business succession planning through a collaborative approach that brings together clients and their professional advisors to create long-term financial strategies.

About Consumer Choice Award
Consumer Choice Award has been recognizing business excellence in North America since 1987. Its rigorous selection process ensures that only the most outstanding service providers in each category earn this prestigious recognition. Visit www.ccaward.com to learn more.

Sumi Saleh
Consumer Choice Award
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